We Are Sikhs is a new initiative of the National Sikh Campaign to improve the awareness of Sikhism and perceptions of Sikh Americans nationally and in local communities throughout the United States. This major marketing and public relations campaign will focus on increasing the Sikh American community’s presence in national and local news outlets, online platforms and within their neighborhoods. We Are Sikhs utilizes tested television advertisements, an innovative website, earned media efforts, targeted digital outreach and community events to affect change.

Check out the We Are Sikhs website: www.WeAreSikhs.org

Please use the website as a resource for your friends and neighbors to learn more about the Sikh values and faith. 

And check out the ads that will be running on television on CNN, Fox News, and in select local markets.

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